listeners use the most,” Ek told employees this week. Something, or someone, like Rogan, as well as several other podcast production companies that the company has acquired in recent years, becoming a wildly successful player in the audio space in just a short period of time.Īs a result of those moves, “we’re the number one podcasting platform U.S. It needed something exclusive its rivals didn’t - or couldn’t - have. So in Ek’s telling, to make itself stick out from its competitors and get to the ears of Tesla drivers and other consumers, Spotify needed to stop acting like a blank-space platform and offer something interesting. “So at one moment he may be discussing elk hunting or MMA fighting, then suddenly he’ll push the right-wing lie that Biden is trying to stop the public from accessing monoclonal antibodies.” “I’m trying to highlight that he regularly and without consequence veers into harmful lies about our response to the current pandemic,” among other issues, said Alex Paterson, senior researcher at Media Matters. (Rogan did not respond to a request for comment.) Rogan also has many passionate detractors, and the liberal watchdog Media Matters employs a researcher who has listened to hundreds of hours of his shows to document the most controversial portions.
He sometimes hosts controversial (and often right-wing) figures, but can boast many fans and defenders across the ideological and cultural spectrum, including liberal host Jon Stewart and controversy-averse actor Dwayne Johnson. After striking a deal said to be worth roughly $100 million to make his show exclusive to Spotify in 2020, “The Joe Rogan Experience” has become Spotify’s most popular podcast in 93 markets.
Amid this furor, Rogan has remained the towering central figure who seemingly everyone loves - or hates - to argue about.
0 kommentar(er)
